More about PrefPass

PrefPass is the first company to separate profile exchange from identity. By providing a convenient and secure way for users to collect and control anonymous data representing their interests, PrefPass enables equitable and transparent online relationships. PrefPass puts users in charge, leading to stronger engagement with sites and new sources of revenues for publishers.

PrefPass recently launched into beta at DEMOfall 2006. To join, please visit PrefPass.com or go to any PrefPass-enabled site, such as CustomCrunch.com.